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In December 1998, it was founded under the name Ekran, privately owned by Enver Islamović. It was the first television in Novi Pazar. On June 16, 2008, the television changed its name to Universal and passed from the ownership of Enver Islamović to the ownership of the International University.
Sandžak Television is the successor of the first television in Novi Pazar, Ekran Television, and has changed its name three times in its history.
On December 29, 1998, it was founded under the name Ekran, privately owned by Enver Islamović. It was the first television in Novi Pazar.
On June 16, 2008, the television changed its name to Universal and passed from the ownership of Enver Islamović to the ownership of the International University. The basic idea of the university television was to be a bastion for the training of journalists who will study in the Department of Journalism at IUNP, and that students have the opportunity to work in their profession.
On May 11, 2011, it changed its name to Sandžak Television, and thus the program scheme in accordance with its expanded goals: The territory of Sandžak and all its inhabitants. Still, Sandžak Television has remained educational and has the most educational content in its program, but in addition to education, it is informative and deals with social, religious, and political topics.
The ideological founder of Sandzak Television as it is today is Mufti Muamer Zukorlic, the then Rector of the International University, the current president, who in his visions for the development of Sandzak had this project - a project of free and objective television that will serve its citizens, ideals of justice and truth.
Since July 1, 2014, Sandžak Television has been a member of the unified Media Center, which includes Radio Refref, Glas Islam newspaper, Revija Sandžak newspaper, and the Sanapress agency portal, which gained strong human resources and significantly jumped on the media scene. by its competitors.
The current director is Salahudin Fetić, who has been in this position since July 1, 2014, and who is also the editor-in-chief of Glas islama. The editorial board consists, in addition to the director, Rejhan Zećović - editor-in-chief, Alen Omerović - assistant editor, Alma Sofić - editor of the news program.